Green Entrepreneurship Education: Cultivating Change-Makers in Higher Education – Prof. Dr. Dedi Purwana, ES., M.Bus.; etc.

Our hardest problems no longer belong to science or government alone. Climate change, dwindling resources, lost biodiversity, widening inequality—each turns on a deeper question. How do societies create value? That question lands squarely on higher education. Universities prepare each new wave of decision makers, inventors, and founders. If tomorrow’s ventures are to bring prosperity and still live within the planet’s limits, the education behind them has to change. This book is written in that belief. It asks how universities can grow green entrepreneurship—enterprise that earns a living while treating ecology and fairness as core aims. Too often sustainability is bolted on to ordinary business training. We argue the opposite. Environmental responsibility and business skill work best when they grow together, threaded through courses, teaching, campus practice, and the partnerships around a university. The book speaks to a wide audience. Students of entrepreneurship, sustainability, and management get a clear route into the theory and practice of green ventures. Teachers and course designers find principles and concrete moves for building sustainability into programmes. Administrators, policymakers, and partners from industry, government, and civil society find a way to see the part each one plays. No technical background is assumed. The aim throughout is plain language and practical use.